Ashirbad directs the communications strategy for EPIC India and leads the institutional efforts of simplifying research for mass consumption through targeted outreach, campaigns, media engagement, social media marketing, and public events.

A former journalist, over the last 13 years he has spent his time working with the media, international nonprofits, humanitarian agencies, and research groups. His expertise in strategic communication and stakeholder engagement comes in from his different assignments in India, Bangladesh, Bhutan, the Maldives among others.